September 22, 2010

Jimmy Choo launches large in Milan

Choo’s largest store in Europe opened a few days ago. Spreading some 230 square metres over two floors, it is placed at the corner of Via Montenapoleone and Via Sant'Andrea. The important address marks "a significant step for (the) brand," said Joshua Schulman, CEO of Jimmy Choo.

Jimmy Choo

Jimmy Choo's boutique in Milan

The decor follows the concept of the killer heel creator’s other shops, mixing '40s-style, peppery pink, brown carpeting, modern furniture and above all selling not only shoes but also bags and accessories, all with the usual glamour and intimacy.

Jimmy Choo

Inside Jimmy Choo's new flagship in Milan

All to be found: heels, his latest collaborations, bags, perfumes – licensed by Interparfums - glasses ... To sum up, as well as the widened product range labelled Jimmy Choo, the flagshio has no choice but to offer a VIP service too. Finally, the brand confirms other planned openings for Milan in early 2011 with the installation of a concession in La Rinascente department store.

Original by Emilie-Alice Fabrizi. Translated by Rosie Hart

Copyright © 2012 FashionMag.com All rights reserved.

archives Jimmy Choo

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3/8/12
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1/25/12
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1/23/12
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12/5/11
Labelux hires CEO for its developing brands
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11/29/11
Marni to design spring collection for H&M
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11/21/11
Washington showcases ballgowns of US first ladies
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11/14/11
Jimmy Choo founder Tamara Mellon steps down
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9/29/11
Jimmy Choo plans huge China expansion
...Jimmy Choo founder Tamara Mellon said Thursday the upscale shoemaker hopes to open up to 50 stores in China over the next five years in what she dubbed an "exciting" market for high-end goods.
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9/16/11
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7/27/11
Interview: Tamara Mellon, OBE at Jimmy Choo and Lisa Armstrong at Harvey...
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7/11/11
Interparfums SA and Balmain sign exclusive fragrance license
... with Jimmy Choo and Boucheron, launching the ‘Legend’ fragrance with Montblanc, and now in line to potentially buy Jean Paul Gaultier, Inter Parfums is strengthening its presence in the luxury market. In 2010, its...
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6/21/11
H&M says Versace to design an autumn collection
...Garcons, Jimmy Choo and most recently, Lanvin. An analyst said the well-known brand of Versace would attract positive attention to the world's second- biggest clothing retailer. "They have been doing...
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6/17/11
Fashion brand The Kooples sells 20 pct to LBO France
...sale of Jimmy Choo and Belstaff fashion brands to Labelux this month, while in May Spanish perfume maker Puig acquired control of French fashion brand Jean-Paul Gaultier and Qatar Luxury Group acquired a...
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6/10/11
Labelux, the new owner of Jimmy Choo, also acquires Belstaff
...acquired Jimmy Choo only a few weeks ago, the group has just confirmed last night the acquisition of English brand Belstaff.
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6/5/11
The Jones Group buys shoe retailer Kurt Geiger
...shoemaker Jimmy Choo was bought by luxury goods group Labelux from TowerBrook Capital Partners LP. Jones shares rose 1 percent on Thursday before the bell. They closed at $11.75 Wednesday on the New York Stock...
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5/25/11
Luxury brands under M&A pressure
...shoe-maker Jimmy Choo agreed to be sold to German luxury-goods firm Labelux GmbH, which owns Swiss shoe brand Bally, as well as the Derek Lam fashion house and British jeweler Solange Azagury-Partridge. "A...
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5/24/11
Luxury execs see strong 2011, more M&A
...designer Jimmy Choo in his studio on Cannaught Street with a pair of bespoke shoes (Photo: Corbis) Whether it is five-star hotels, sportscars, fancy dresses or expensive face creams, consumers are splurging again...
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