Jones Group to control Brian Atwood brand

Jones Group Inc will take control of the Brian Atwood shoe brand for an undisclosed sum as the company seeks to expand its array of high-end shoes.


Photo: B Brian Atwood


The move deepens the relationship between Jones and Brian Atwood, which together launched the B Brian Atwood shoe collection last year.

Under the deal announced on Monday, Jones will form a joint venture with Brian Atwood, which will own the intellectual property rights and existing licenses. Jones will own a majority stake in the joint venture.

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