June 15, 2012

Puma collaborates with Mini

Puma has signed an agreement for several years with the car brand Mini giving birth to Mini Collection by Puma. The line of clothing and lifestyle accessories includes shoes, jackets and hand bags, which are a mix of very "British" symbolism, such as the Bulldog and Union Jack, and a sprinkling of pop colors.

Some pieces from the collection Mini by Puma

Mini by Puma will be available worldwide in the month of September 2012 at a selection of Mini dealers and Puma retail outlets.

By Sarah Ahssen

archives Puma

5/14/2013
Puma warns of sales decline in 2013
...apparel firm Puma warned that the outlook for the year had worsened as weak spending in its main European market led to a bigger than expected 32 percent drop in first quarter profit.
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5/12/2013
The Kering (PPR) game plan for a Puma relaunch
...up at Puma soon. Of course, his roadmap has yet to be mapped out in detail. But the direction is a given: sport performance is a top priority to enhance the company's overall product line. Jean-François Palus,...
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4/25/2013
Kering's Gucci and Puma sales disappoint
...label and Puma sports brand, hit by sluggish trading in Europe and slower growth in China.
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4/18/2013
Puma names former Adidas man as new CEO
...giant Puma on Thursday named Bjoern Gulden, a former professional footballer and top manager at rival Adidas, as its new chief executive.
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4/16/2013
Winter clothing maker Canada Goose seeks new investors
...Gucci and Puma - and Columbia Sportswear.Separately, in 2011, Blackstone bought German outdoor clothing brand Jack Wolfskin for roughly 700 million euros ($916 million) from Quadriga Capital and Barclays Capital...
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4/2/2013
Puma recruits its Chinese head from Adidas
...brand Puma.
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3/28/2013
Puma appoints sourcing director
...Puma has appointed Shirley Justice as sourcing director, effective 1 April. The American gained expertise in the field during her 13 years at Adidas.
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3/25/2013
Germany's Puma to have new boss soon, says PPR chief
... unit Puma will soon have a new chief executive, the French group's head said on Friday.
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3/22/2013
French luxury retailer PPR to become Kering
...Gucci, Puma and Yves Saint Laurent, with an owl as its logo.The new name is pronounced like the English word caring, but nonetheless draws on the company's roots in Brittany, where Ker means home, to which the...
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3/8/2013
Spartoo attacks ready-to-wear
...Nike, Puma, Converse, Rip Curl, Quiksilver, Volcom and others. And Casual will offer Gant, Tommy Hilfiger, Timberland, Chevignon and Façonnable. As an explanation of its launch into ready-to-wear, Spartoo said...
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3/7/2013
Adidas results hit by Reebok writedown
...Nike and Puma in the highly competitive market for soccer gear and running shoes, said Thursday it made a fourth quarter operating loss of 239 million euros, compared with analyst expectations for profit of 28.6...
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2/26/2013
Hussein Chalayan partners with Pier to relaunch brand
...director of Puma at the time, another of the PPR group’s assets. In 2010, Hussein Chalayan retook control of his brand, which he renamed "Chalayan" the following year. "Hussein Chalayan is a pure artist who needs...
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2/15/2013
PPR 2012 results slightly exceed expectations
...at its Puma sports brand.
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2/14/2013
Puma ends sailing sponsorship as profit crumbles
...Germany's Puma is to stop sponsoring sailing, including teams in the Americas Cup and the Volvo Ocean races, as part of efforts to focus on sports and products that bring in the most money.
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2/12/2013
Puma spotlights performance
...Puma is making sports performance the heart of its new marketing campaign. Under the name The Nature of Performance and developed in collaboration with Droga5, the initiative showcases the Puma product and the...
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1/29/2013
Nike puts pressure on Adidas with patents
...followed by Puma (5%), Asics (2%) and Reebok (1%). In the past decade, Nike registered 650 patents in total at the European Patent Institute in Munich. The registered patents were for clothing, footwear and...
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1/25/2013
Irish looking for new kit as Puma exits rugby in Europe
...Germany's Puma has decided to stop sponsoring rugby in Europe, leaving the Irish Rugby Union team looking for a new kit provider on Thursday.
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1/15/2013
PPR to step up Christopher Kane 's expansion after deal
...brands Puma and Volcom.Kane launched his first menswear and resort collections in 2010 and was the lead designer of Versace's Versus line until 2012. Christopher Kane is distributed by wholesalers at 200...
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More results

archives Mini Lifestyle

5/14/2013
Topman collaborates with Agi & Sam
...ccreated a mini womenswear collection. The design-duo will present their Spring-Summer 2014 collection in London next month at London Collections: Men.
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5/8/2013
Louis Vuitton opens two new Maisons
...in the mini viral film concocted by the brand to get out the word on this opening (below).
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5/7/2013
Punk gets pretty in Met museum exhibit
...Balenciaga mini dress from autumn/winter of 2004 can be found near a pink silk chiffon Givenchy dress with gold zips from spring/summer 2011.The scene seems a far cry from the soundtrack to the exhibit where...
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3/25/2013
Rebecca Minkoff takes aim at Asia's sexy tomboy shoppers
...brand's Mini MAC, which sell for 26,000 yen ($270). The company does some exclusive bag models for the Japanese market, and much of the apparel is also designed with Japan in mind."We call ourselves a 'sexy tomboy...
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2/26/2013
Experimental South Korean designer kicks off Paris fashion week
...skirts and mini-dresses came in prints that were almost hallucinogenic, teamed with bright red or blue trousers or ribbed ecru sweaters.Le Moine Tricote stuck to a sombre palette of black and beige with dashes of...
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2/18/2013
Westwood supports Assange on London catwalk
...punctuated by mini-dresses with a photograph of a Cuban room interior woven into the fabric.Smith said sales for his three clothing lines were 9 percent higher than last year, spurring him to be more playful in his...
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2/15/2013
Winter? Not in the hot world of Marc Jacobs
...out in mini-shorts and mermaid-shiny dresses that banished the February chill.It was the last show of New York Fashion Week, and now the cavalcade moves on to London, Milan and Paris. But Marc Jacobs made sure to...
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1/25/2013
& Other Stories lets us in, little by little
...latest mini-film puts the brand lingerie in centre stage, after previous videos on bags, shoes, jewelery and make-up.Keeping in line with the theme of suspense, the video gives a glimpse of the design aesthetic...
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12/10/2012
Louis Vuitton succombs to the charm of bloggers
...its new mini accessories collection called “Small is Beautiful”, due in stores in January. Keeping in line with the brands recent affinity for all things sixties, the stop-motion film features three international...
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12/5/2012
H&M creates a capsule collection for Brick Lane Bikes
...H&M)This mini-wardrobe for bike-riding dandies makes the perfect transition from office to road. The 11-piece collection features details that allow gives a cyclist the functionality he needs, whilst retaining...
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12/3/2012
Chevrolet enlists the help of Isaac Mizrahi to sell cars
...Porsche, Mini and Fiat who collaborated with Gucci and Diesel for the new Fiat 500. Smart have taken a similar route, unveiling a car designed by Jeremy Scott in LA recently.
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11/23/2012
Cross-dressing Chinese grandfather finds fame
...Yuekou.The mini skirt collection (photo: Yukeo)The images of Liu Xianping have since gone viral and seen him branded the "world's coolest" grandfather by Internet users for his slender legs and modelling poise....
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11/13/2012
Montblanc marketing and sales to be headed by Uwe Ellinghaus
...(BMW, Mini, Rolls-Royce).At Montblanc, Ellinghaus will join Lutz Bethge, CEO, Roland Hoekzema, CFO and Burkard Kiesel, Executive Vice President Factories and Supply.
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11/12/2012
Yoox strengthens ties with Pitti Uomo
...featuring in mini-projects on the Thecorner.com site, from collection previews to exclusive content. Foreign designers can take part in the ‘Guest Nation’ event at Pitti W, the trade show dedicated to women’s...
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10/24/2012
New name, new layout for the January Who’s Next Paris
...including a mini-train. Fashion design schools will also again be showing off their skills in this outdoor space, this year under the theme ‘industrial revolution,’ keeping with the show’s promotional poster and a...
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10/3/2012
Paris takes lesson in seduction from Valentino
...beneath tiny mini skirts in black, gold and silver, and clinking chain mail vests, as Maurer mined the archives of a house that pioneered the use of metal in the 1960s.Paco Rabanne - SS 2013 / Photo: PixelFormula
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10/3/2012
Bollywood favourite pushes sari revival
..." FROM MINI-DRESSES TO SARISThe designer started his Kolkata-based company with a staff of two tailors in 2001, borrowing $400 from his sister.An immediate hit in Indian fashion circles, he used indigenous textiles...
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10/2/2012
Chanel invokes renewable energy of fashion
...quilted red mini skirt and puffed sleeve space-age tunic, or disc-shaped hats with a giant transparent brim, that mirrored the spinning motion of a turbine.Likewise a tube mini-dress picked up on the solar-panel...
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